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Book Reviews

Book reviews are published for the benefit of readers and the members. The books are selected which in publisher's opinion well suited for small and mid size businesses (SMBs). The Recommendation is based on a scale of 1 to 10 (1 being lowest & 10 being the highest) for the following criteria:

U = Useful in SMB setting
R = Ease of reading & comprehension
= Ideas/concept implement-able in SMBs

 
Business Start-Up: Lay the foundation of a great company

The Successful Business Plan
by Rhonda Abrams

Excellent book on the subject. Very practical and useful. Click
here to order.
 
U  7
R  9
I  8

Built to Last
by James C. Collins

A must read for entrepreneurs. This book will be kept as treasure. Click
here to order.
 
U  10
R  10
I  7

E-Myth
by Michael E. Gerber

Differentiate between running a business & managing one. Excellent reading. Click
here to order.
 
U  9
R  6
I  10
Process Development: The second show

The Discipline of Market Leaders
by Michael Treacy

Understanding your strength & weaknesses. Define your position in the market place. Click
here to order.
 
U  9
R  6
I  10

The Tipping Point
by Malcolm Gladwell

Thought provoking ideas that every entrepreneurs must keep in mind. Click
here to order.
 
U  8
R  5
I  9

Quality Without Tears
by Philip B. Crosby

Quality is one of the main ingredient of success. Understand it and apply it. Click
here to order.
 
U  6
R  7
I  4

E-Myth
by Michael E. Gerber
(Recommendation repeated)

Differentiate between running a business & managing one. Excellent reading. Click
here to order.
 
U  9
R  6
I  10
Accounting or Financial Reporting: The third foundation

Keeping The Books
by Linda Pinson

Learn the Fundamentals of accounting and tax issues. Very practical for SMBs. Click
here to order.
 
U  9
R  8
I  8

Financial Management 101
by Angie Mohr

Treat this as an advance Accounting 101-Useful tools for budgeting and analysis. Explained in plain English. Click
here to order.
 
U  10
R  9
I  8
Marketing/Selling & Advertising: The main show

Internet Marketing for Dummies
by Frank Catalano & Bud E. Smith

Even though we are not fond of dummies & idiots, but this one is an exception. Click
here to order.
 
U  9
R  8
I  9

101 Ways to Promote Your Web Site
by Susan Sweeney

Primarily for web marketing, but many idea apply in brick/mortar businesses as well. An excellent reading. Click
here to order.
 
U  7
R  6
I  9

Selling The Invisible
by Harry Beckwith

Before starting a major marketing campaign, read this. It provides greater understanding of market dynamic. Click
here to order.
 
U  9
R  6
I  7

Multiple Streams of Income
by Robert G. Allen

This is a nuts & bolts of Internet business. This should be classified as "Best Seller". Click
here to order.
 
U  9
R  9
I  9
Leadership/Management: The real leader shows up

Good To Great
by Jim C. Collins

A powerful message for the real leaders. It is thought provoking and helpful insight of the leadership achievements. Click
here to order.
 
U  8
R  7
I  6

Developing The Leader Within You
by John C. Maxwell

Interesting and highly motivating. Not only the theories but street smart. Click
here to order.
 
U  7
R  7
I  6

Double Digit Growth
by Michael Treacy

Michael Treacy has taken one step further what Jim Collins "Good To Great" has prophesized. No magic bullets-but a stepping stone. Click
here to order.
 
U  8
R  7
I  6
Human Resource Management: Make it a great company

The 24-Carrot Manager
by Adrian Robert Gostick & Chester Elton

Filled with extremely useful info. Enjoyable reading as well as provides tools for hiring, rewarding and retaining employees. Click
here to order.
 
U  10
R  10
I  10

Hiring
by C. J. Prince

The book is a complete overview of hiring, screening & testing process. The best thing is that the book is filled with many resources. Click
here to order.
 
U  9
R  8
I  8

1001 Ways To Reward Employees
by Bob Nelson

By far still the best book on the subject. Full of ideas, tips & practices. Click
here to order.
 
U  10
R  10
I  7
Institute of Higher Learning: Forward Thinking

McKinsey Mind
by Ethan M. Rasiel & Paul N. Friga

Understanding the problem solving methods. Provides a landscape of management philosophies & tools to analyze issue and frame work of solving them. Click
here to order.
 
U  10
R  7
I  7

Strategic Six Sigma
by Dick Smith & Jerry Blakeslee

Six Sigma is a systematic approach to improve productivity and bring excellence in the organization. GE made a way with Six Sigma and dominated the field. Click
here to order.
 
U  8
R  7
I  6

Changing Minds
by Howard Gardner

The art & science of changing our own & other peoples' minds-As the subtitle suggests. The book is a remarkable reading. Click
here to order.
 
U  10
R  9
I  6

The 80/20 Principle
by Richard Koch

Warning! This book may cause a change in your paradigm. Thought provoking and practical. An accessory to implement changes. Click
here to order.
 
U  10
R  7
I  8
 
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